Styled shoots to spark a bit of vision for the
OLD FLORIDA ROMANCE
The purpose of a styled shoot is threefold: They allow vendors to push the limits and create something fresh; it helps build the vendor’s portfolio with images of styles they’d like to be creating more of; and, for couples planning a wedding, they provide tons of inspiration.
“Effective styled shoots are ones that bring something new to the table — a unique design element, a color palette that isn’t seen very often, etc.,” says Emily Waters of Treasury Rentals, who styled this vintage, tropical, Florida-inspired shoot.
“We loved the idea of playing off vintage colors and patterns, natural tones, lush tropical greenery, and orange details (because of our history in citrus farming),” Waters says. “We also love designing with bold color palettes, and this was right in our wheelhouse.”
A word to the wise: Not all styled shoots are created equal. Waters strives to style shoots that are attainable for couples, meaning the items are available for rent, and the elements included are affordable. “If elements aren’t accessible for full events, it can be misleading for couples and ultimately be a letdown as event inspiration,” Waters says. In other words, “Do your research.”
Hair and makeup Lasting Luxe // Dress White Magnolia // Floral design Marigold Flower Co. // Photography Tiffani Jones // Linens Kate Ryan Linens // Furniture & props Wish Vintage Rentals // Venue Haus 820 // Suit The Groomsman Suit // Cake Hands on Sweets // Tabletop Treasury Rentals // Planning & design Emily Grace Design
One way to make sure your wedding is on-trend? Incorporate Pantone’s color of the year. For 2020, it’s ClassicBlue: “a color that anticipates what’s going to happen next,” Pantone Color Institute Vice President Laurie Pressman told CNN. The moody hue features prominently in this styled shoot at Union Hall, from the groom’s suit to the table design. Says planner Alyssa Chamberlin, “It encompasses everything I wanted to showcase that this space could become for a wedding or reception: the texture of unique florals combined with sleek, modern ghost chairs, soft white pipe and drape, a peek of original brick, warmth from the table linen, and the perfect pop of blue in the napkins and place settings.”
Photography Alexander Donalson // Venue Union Hall // Decor + tabletop Treasury Rentals // Suit Men’s Wearhouse // Bridal gown Southern Swan Bridal Boutique // Models BMG Models // Planning & design Muriel Experiences // Jewelry Gaines Jewelers // Stationery Stationery Loft // Cake Honeycomb Bread Bakers // Florals Bloom Shakalaka // Bride’s watch Nacre // Hair & makeup Cherished Beauty Salon // Suit Men’s Wearhouse // Linens Connie Duglin Linens // Ghost chairs Studio Festive // Tables, pipe & drape Premier Party