PHOTOGRAPHED BY JORDAN RANDALL & JON SIERRA | DESIGNED BY SYDNEY SILVA

**The ALL ROSE GOLD ROLEX**
18KR Rolex GMT MASTER II 40mm
Model # 126715CHNR
Black/Brown Bezel
Black Dial
**International Diamond Center**
$52,350

Smartwatches make sure you don't miss a thing, but these watches you can purchase in Lakeland make sure you don't miss becoming the most stylish version of yourself.

There are myriad reasons to still consider a classic watch in the technological age where smartwatches can do everything from play music to show you your vitals. A watch, with antique nuts and bolts of a watchmaker, can not only accompany your outfit but accentuate your personality. There are countless varieties still in the market that offer an incredible mix of value and quality, many of which you can buy locally.

There are a throng of jewelers in Lakeland that offer quality options at a wide range of price points that use materials from the finest sources and that don’t require the stress of driving along I-4 to get to Orlando or Tampa. These jewelers are constantly keeping a keen eye on what’s trendy and visually appealing to ensure they have options that delight a large number of demographics.

“We care, as far as quality goes,” said Ryan McKellen, manager at International Diamond Center’s Lakeland location at Lakeside Village. “I've been in this industry for almost 15 years, and I've worked for everything from your big box stores, like a Jared or Kay (Jewelers), all the way up into high-end luxury retailers. This quality is second to none. IDC is an incredible mix of value and quality, unlike anyone I've ever seen.”

Seasoned jewelers and salespeople like McKellen will guide you to the watch that will perfectly fit for your style, personality and price range. Check out some of the local treasures we unearthed.

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